May 1999 - Executive Summary:
The Current and Future Market for Veterinarians and
Veterinary Medical Services in the United States

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John P. Brown, PhD, and Jon D. Silverman, PhD
KPMG LLP Economic Consulting Services

PREAMBLE prepared by the AVMA/AAHA/AAVMC Joint Steering Committee
AVMA: Drs. John I. Freeman, James E. Nave, Sherbyn W. Ostrich, Bruce W. Little
AAHA: Drs. Jay W. Geasling, Michael A. Paul, Margaret J. Rucker, John W. Albers
AAVMC:Drs. Lonnie J. King, Richard F. Ross, James L. Voss, Curt J. Mann

As the profession of veterinary medicine sits at the brink of the next century and millennium, we are truly at a crossroads in our professional history. Significant societal problems, new driving forces, our economic viability, and technologic challenges have combined to create unprecedented opportunities and potential difficulties. Without question, our collective professional future is in flux and the fundamental ways of how we work, what we work on, when we work, why we work, and with whom we work, are all being called into question.

The AVMA, AAHA, and AAVMC commissioned KPMG LLP in April 1998 to analyze and prepare a comprehensive study of the profession as we approach this watershed point in our history. Sensing the profound importance of this special time, the 3 organizations wanted to ensure that the veterinary profession remains productive, responsive and economically successful. Just as important, the groups also understand that our future success will be judged by our responsiveness to the changing needs and expectations of society and our ability to adapt and acquire new knowledge and skills in meeting these diverse needs.

The KPMG study is a comprehensive, far-reaching, and seminal work that contains in-depth...

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